Grand Theft Auto 6 Pre-order is Available and fans are frustrated

The long awaited Grand Theft Auto 6 is finally available for people to pre-order for it’s release on November 19th, 2026. Pre-order is available on PlayStation, Xbox consoles and Steam. The last Grand Theft Auto game came out in 2013, when the PlayStation 3 and Xbox 360 were the dominate consoles at the time.

How much will it cost?

Grand Theft Auto VI Standard Edition is $80 and the Ultimate Edition will cost $100. Pre-ordering the Standard Edition provides buyers with a unique outfit for the main characters: Lucia and Jason.

The ultimate edition will have two extra missions, additional vehicles, outfits, guns, customization, safehouses and shops

Why are fans frustrated?

While GTA 6 is releasing on November 19th, 2026, the physical edition in stores will only be a digital code in a box. No disc means users will not be able to play the game if their copy is ever redacted or they can no longer access their accounts. With more game sales being 80% digital, game companies are investing less in physical copies. In addition, tariffs, rise of cost of materials, and general less sales, has caused gaming companies to pivot towards digital. While the loud fan bases claims for physical, statistically, more sales are digital.

Will there be a disc version?

There is currently a rumor that Rockstar, GTA 6’s publisher, that a physical version will release in December 2026. This would help capture the Holiday market. However, it is only a rumor at this time. According to PPE.pl, this information comes from insider Graczdari, who leaked that GTA 6 would not have a physical disc at launch back in March 2026.

Grand Theft Auto 5 is the most profitable game of all time. It has consistently been the top performing game in terms of sales despite releasing in 2013. Re-releases and continuous support of online content has made it extremely profitable. All eyes are on how well it will be; for gamers and businesses. Can it bring enough money into a struggling industry, or will GTA 6 drown in user’s expectations?

Devil May Cry 1 Remake Go To Market Strategy

*note this is not a real GTM deck for Devil May Cry or Capcom. This is created purely as an example of strategic thinking. Any similarities to upcoming games are purely concidence

Marketing Strategy and Franchise Narrative

A mysterious woman enters the Devil May Cry shop and attacks Dante to test his skills. An impeding demon known as Mundus is coming to destroy the human world. He is a demon that Dante’s father sealed in the past and is now coming for his revenge. Can Dante gain the strength to defeat Mundus and the demon army that he is bringing to destroy the human world? Play as Dante, a cool Devil Hunter, as he journeys into the Demon World to face off against demons, gain awesome weapons, and save the world!
Tie to upcoming Headlining event or Capcom showcase during the Summer time period. Ex: Tokyo Game Show
- Teaser: Return to the game started this epic franchise. Showcase descending order from DMC5 ->DMC4 ->DMC3-> DMC2 ->DMC1

Why remake Devil May Cry 1?

The Devil May Cry franchise has become one of biggest hallmark. With the popularity of the new Devil May Cry Netflix show and the massive success of Devil May Cry 5 (over 10 million units sold) means fans are very invested in the series. With the original game being a PS2 title, a remake 3 generations later would appeal to newer and older fans of Devil May Cry. source: https://www.capcom.co.jp/ir/english/news/html/e250613.html

What was great about Devil May Cry 1 to consumers? What category is it?

Devil May Cry is one of the original character action games (Bayonetta, Nier Automata, Metal Gear Rising: Revengence). There were many weapons, fun bosses, fun gameplay, and interesting character designs. The combo style systems have become more popular than ever. In addition, the world and level layouts are similar to Resident Evil which is a popular franchise. The Story is easy to understand and introduces Dante and Trish to players although the personality traits become more defined in later titles.

Target Audience

	Devil May Cry Fans	Action Player Fans	Fans of the Show
Psychographic	– Fans want a new DMC experience – DMC 1 is an old game and would like a modern version of the game – More DMC games	-People want a more active game that requires more focus but wants a single player experience – More skill combat type of game where they can express themselves	– Fans want to experience the games after watching the show – Playing a modern version of DMC1 with an easier experience than the PS2 original
Demographic	– Millennials and Boomers who started the franchise from the PS2 era – Male: 80% Females: 20%	– Primarily male demographic	– Male and female fans of the show
Behavioral	– highly engaged with video games – Buys merchandise or similar games to DMC – Most likely X and YouTube	– highly engaged with video games – Most likely X and YouTube – More likely to share their content with others	– likely to game once a week – Listens to metal music – More often using Instagram and Tiktok
Comp Titles	– Monster Hunter – Final Fantasy – Dark Souls	– Street Fighter – Guilty Gear – Sekiro – Elden Ring	– ZZZ

What can be improved for the remake?

The fixed camera angles should be fixed for a more free movement camera similar to Devil May Cry 5 and 4. Players would often have difficulties fighting enemies when the perspective would change suddenly. We can also increase the weapon changing speed. The Devil Trigger form can also be added into the original game as it was not the same color scheme but rather weapon based. With the story more defined later, it can add more clearer connections to later series.

Strengths

Devil May Cry is an incredible popular and more relevant than ever thanks to the anime and DMC5.
Character actions are more common so it’s easier for newcomers to try out the game
Easier to remake a title than a new DMC now that Itsuno has left
https://www.videogameschronicle.com/features/interviews/devil-may-cry-dragons-dogma-director-hideaki-itsuno-explains-why-he-left-capcom-and-whats-next/

Weakness

The story is lacking in comparison to the later series
Experienced players may finish the game too quickly. Some people will not want to pay full price since the game is short
Story structure may be confusing as DMC 3 is the starting point

Opportunity

If it sells well, perhaps we can remake the other PS2 Devil May Cry games
Continue to build a strong IP for Capcom

Threats

Depending on the price, people may avoid purchasing the title
People expect a slower price for Devil May Cry now that the titles are older

Marketing Challenges and Mitigations

Core fans may not want to return to DMC 1 as it’s more sparse than current modern DMC 5/ Ensure fans that there is more content than the original PS2 version

DMC1 is available on all consoles, why would they buy a remake? Market new features and QoL improvements for the game itself
Fans of the show may find the game too difficult to enter/ market accessibility features that ease the game/skill barrier
Fans of the story may not want to start on DMC 1/ Ensure story beats are connected more to the franchise than the original DMC1 now that the story is more streamlined

THANK YOU!

Why are Bangers coming out in February and March?

Remember when the Holiday Season were the big video game releases? In 2025, PlayStation had Ghost of Yotei, Nintendo had Kirby Air Riders, and Xbox had Outer Wilds 2. But the biggest releases just started coming out like Resident Evil 9, Pokepokia, and Marathon are coming out in February and March. Many company based sales like Ubisoft, Capcom, and Square-Enix also seem to occur in February and March. What happened to the big Holiday sales releases and sales?

For some game companies, their year ends in the beginning of April, not December. This is called the fiscal year in business and businesses need to make their financial goals by the end of year to appease devils, I mean shareholders. With the end of their year, game companies tend to release their biggest products at the end of the year. In addition, people receive money during the holiday season and companies are banking on users saving it and spending it on the AAA titles releasing in the beginning of the year.

For gaming companies who are lacking major AAA releases of the year, they reach out to PlayStation, Steam, Xbox, and Nintendo to set up specific sales exclusively for their titles. The hope is gamers who are interested in their company games will come to their exclusive sale store front and buy as many games as possible. With no competitors in their exclusive slot, they secure bigger sale revenue and unit numbers.

Will RIOT’s Patch timeline kill 2XKO?

RIOT is one of the biggest game companies around despite realistically only launching a few successful games that keeps everything on: League of Legends, Teamfight Tactics, and Valorant. Their patch timeline is incredibly fast for League of Legends. The game is updated every 2-3 weeks with new character balances, item changes and overall mechanics. It’s no wonder the game is still being so heavily played with so many small changes each month. However, fighting games are very different and can RIOT’s new fighting game, 2XKO survive with it’s fast changes?

According to their recent blog post, 2XKO will receive balance patches every 5 weeks alongside new content once it officially launches in 2026. This means the game could change drastically every 1.5 months, especially with a small roster of 11. These changes could range from bug fixes to nerf and buffs which could greatly change how players adapt and get use to their characters. 5 weeks is quite short, especially with modern fighters like Street Fighter 6, Tekken 8, and City of the Wolves balancing their game every half to full year. Some of the most popular fighting games ever never even received a balance patch, like Street Fighter 3rd Strike, Super Smash Bros Melee, and Tekken 3. Players just had to deal with whatever the game had.

It will be interesting to see how players adapt or enjoy such quick turn arounds. Quick patches can prevent players from learning weakness or strengths with certain characters. Sometimes it takes time for players to learn, especially in fighting games. Will quick patches attract players, or will these patches end up hurting the 2XKO? RIOT can be cuthroat at cutting their games that aren’t bringing enough money like Legends of Runeterra and their Riot Forge titles. Fighting games tend to be niche as well so RIOT will need to hope the fast changes don’t turn people away. 2XKO is currently in Beta and currently available to download https://2xko.riotgames.com/en-us/